How often do brands pop up?

The frequency of brand pop-ups varies based on product category and brand stage. Typically, we recommend brands pop up every quarter. Participating in our multi-brand pop-up boutiques is beneficial for market feedback, geographic expansion, and direct customer engagement. While brands aren't required to be present in-store daily, we encourage them to visit 2-3 times per week, particularly during busy periods like weekends and events, to enhance brand engagement.